Nicolet Advisory Services, LLC

13F filer · CIK 0001775863

Last filed Feb 13, 2026

Inactive · not filing 13F

13F portfolio value$1.48BU.S. long equity reported on 13F

Positions32322 new · 21 closed

Net flow last quarter+$24.5MBuys minus sells

Top 10 positions weight15.3%Concentration

Holdings

13F · last 4 quarters free

Scroll for earlier quarters

Company	Value	% of portfolio	% of company	POSITION CHANGE qoq %	First reported
Q4 2025Reported Feb 13, 2026323 positions
AAPLApple Inc.	$52.5M	3.53%	0.00%	+5.9%	Q1 2019
BRK.BBerkshire Hathaway Inc	$29M	1.95%	Not reported	0.0%	Q1 2019
MSFTMicrosoft Corp	$26.3M	1.77%	0.00%	+8.8%	Q1 2019
JPMJPMorgan Chase & Co	$22.7M	1.53%	0.00%	+5.6%	Q1 2019
NVDANvidia Corp	$21.7M	1.46%	0.00%	+19.8%	Q3 2020
PGPROCTER & GAMBLE Co	$17.8M	1.20%	0.01%	-3.1%	Q1 2019
AMZNAmazon Com Inc	$16M	1.08%	0.00%	+19.1%	Q1 2019
GOOGLAlphabet Inc.	$15.9M	1.07%	0.00%	+0.2%	Q2 2019
WECWec Energy Group, Inc.	$14.5M	0.98%	0.04%	+2.7%	Q1 2019
GOOGAlphabet Inc.	$11.2M	0.76%	Not reported	+43.1%	Q1 2019
SPYSPDR S&P 500 ETF Trust	$10.1M	0.68%	Not reported	+2.8%	Q2 2019
HDHome Depot, Inc.	$8.12M	0.55%	0.00%	+2.9%	Q1 2019
KOCoca Cola Co	$8.06M	0.54%	0.00%	+19.2%	Q1 2019
METAMeta Platforms, Inc.	$7.35M	0.49%	Not reported	+17.0%	Q1 2019
AMJBJPMorgan Chase & Co	$6.55M	0.44%	Not reported	-57.0%	Q2 2024
OSKOshkosh Corp	$6.38M	0.43%	0.07%	-0.3%	Q1 2019
WMTWalmart Inc.	$5.89M	0.40%	0.00%	+4.4%	Q1 2019
AVGOBroadcom Inc.	$5.65M	0.38%	0.00%	+21.3%	Q4 2022
MDYSPDR S&P Midcap 400 ETF Trust	$5.07M	0.34%	Not reported	+13.6%	Q4 2019
BFCBank First Corp	$5.02M	0.34%	0.41%	-9.9%	Q3 2019
PEPPepsico Inc	$4.96M	0.33%	0.00%	-17.7%	Q1 2019
BABoeing Co	$4.89M	0.33%	0.00%	+10.0%	Q1 2019
ABTAbbott Laboratories	$4.55M	0.31%	0.00%	-7.6%	Q1 2019
XOMExxonMobil Holdings Corp	$4.55M	0.31%	0.00%	+6.2%	Q1 2019
TSLATesla, Inc.	$4.54M	0.31%	0.00%	+5.1%	Q4 2019
ETNEaton Corp plc	$4.5M	0.30%	0.00%	+11.7%	Q1 2020
TJXTJX Companies Inc	$4.36M	0.29%	0.00%	+14.6%	Q4 2022
LLYELI LILLY & Co	$4.23M	0.29%	0.00%	+13.3%	Q1 2019
COSTCostco Wholesale Corp	$4.18M	0.28%	0.00%	+22.5%	Q1 2020
PMPhilip Morris International Inc.	$4.13M	0.28%	0.00%	+0.4%	Q1 2019
MUMicron Technology Inc	$3.84M	0.26%	0.00%	+5.7%	Q1 2023
ORCLOracle Corp	$3.73M	0.25%	0.00%	+6.9%	Q1 2019
MAMastercard Inc	$3.69M	0.25%	0.00%	+35.2%	Q4 2019
CATCaterpillar Inc	$3.58M	0.24%	0.00%	+15.3%	Q2 2019
JNJJohnson & Johnson	$3.38M	0.23%	0.00%	+8.6%	Q1 2019
WFCWells Fargo & Company	$3.28M	0.22%	0.00%	-0.7%	Q1 2019
CSCOCisco Systems, Inc.	$3.27M	0.22%	0.00%	+16.4%	Q1 2019
RTXRTX Corp	$2.95M	0.20%	0.00%	Not reported	Q2 2020
ASBAssociated Banc-Corp	$2.61M	0.18%	0.06%	Not reported	Q1 2019
MCDMcdonalds Corp	$2.58M	0.17%	0.00%	+14.8%	Q1 2019
SCHWSchwab Charles Corp	$2.57M	0.17%	0.00%	+7.4%	Q4 2022
BXBlackstone Inc.	$2.5M	0.17%	0.00%	+26.5%	Q1 2023
AMDAdvanced Micro Devices Inc	$2.44M	0.16%	0.00%	+24.8%	Q4 2021
ABBVAbbVie Inc.	$2.39M	0.16%	0.00%	-3.7%	Q1 2019
IBMInternational Business Machines Corp	$2.28M	0.15%	0.00%	-2.2%	Q1 2019
DISWalt Disney Co	$2.18M	0.15%	0.00%	+12.8%	Q1 2019
ADIAnalog Devices Inc	$2.08M	0.14%	0.00%	+63.7%	Q4 2022
TRVTravelers Companies, Inc.	$2.06M	0.14%	0.00%	Not reported	Q1 2019
SCZNXG NextGen Infrastructure Income Fund	$2.04M	0.14%	Not reported	+11.3%	Q4 2019
VVisa Inc.	$1.93M	0.13%	0.00%	+1.2%	Q1 2020

Q3 2025Reported Nov 13, 2025321 positions
AAPLApple Inc.	$48.8M	3.80%	0.00%	+17.1%	Q1 2019
BRK.BBerkshire Hathaway Inc	$29.2M	2.27%	Not reported	+0.4%	Q1 2019
MSFTMicrosoft Corp	$26.6M	2.07%	0.00%	+0.4%	Q1 2019
JPMJPMorgan Chase & Co	$20.4M	1.59%	0.00%	+0.8%	Q1 2019
PGPROCTER & GAMBLE Co	$19.5M	1.52%	0.01%	+1.6%	Q1 2019
NVDANvidia Corp	$18.1M	1.41%	0.00%	+0.8%	Q3 2020
WECWec Energy Group, Inc.	$15.5M	1.21%	0.04%	+1.5%	Q1 2019
AMJBJPMorgan Chase & Co	$14.3M	1.11%	Not reported	+3.0%	Q2 2024
AMZNAmazon Com Inc	$12.1M	0.94%	0.00%	+0.9%	Q1 2019
GOOGLAlphabet Inc.	$11.7M	0.91%	0.00%	+1.3%	Q2 2019
SPYSPDR S&P 500 ETF Trust	$9.44M	0.73%	Not reported	+20.2%	Q2 2019
HDHome Depot, Inc.	$8.15M	0.63%	0.00%	+0.3%	Q1 2019
METAMeta Platforms, Inc.	$6.98M	0.54%	Not reported	+2.3%	Q1 2019
KOCoca Cola Co	$6.41M	0.50%	0.00%	+0.3%	Q1 2019
PEPPepsico Inc	$6M	0.47%	0.00%	-1.2%	Q1 2019
BFCBank First Corp	$5.96M	0.46%	0.46%	Not reported	Q3 2019
GOOGAlphabet Inc.	$5.82M	0.45%	Not reported	+6.5%	Q1 2019
OSKOshkosh Corp	$5.57M	0.43%	0.07%	-0.4%	Q1 2019
ABTAbbott Laboratories	$5.25M	0.41%	0.00%	-0.2%	Q1 2019
WMTWalmart Inc.	$4.94M	0.38%	0.00%	-0.6%	Q1 2019
ORCLOracle Corp	$4.84M	0.38%	0.00%	+8.2%	Q1 2019
ETNEaton Corp plc	$4.54M	0.35%	0.00%	+1.4%	Q1 2020
AVGOBroadcom Inc.	$4.45M	0.35%	0.00%	+1.9%	Q4 2022
MDYSPDR S&P Midcap 400 ETF Trust	$4.2M	0.33%	Not reported	+6.9%	Q4 2019
TSLATesla, Inc.	$4.17M	0.32%	0.00%	+8.7%	Q4 2019
BABoeing Co	$4.12M	0.32%	0.00%	+47.7%	Q1 2019
XOMExxonMobil Holdings Corp	$3.94M	0.31%	0.00%	-1.6%	Q1 2019
PMPhilip Morris International Inc.	$3.85M	0.30%	0.00%	+78.0%	Q1 2019
TJXTJX Companies Inc	$3.45M	0.27%	0.00%	-1.6%	Q4 2022
COSTCostco Wholesale Corp	$3.31M	0.26%	0.00%	+1.5%	Q1 2020
LLYELI LILLY & Co	$2.92M	0.23%	0.00%	-0.8%	Q1 2019
WFCWells Fargo & Company	$2.82M	0.22%	0.00%	+1.9%	Q1 2019
JNJJohnson & Johnson	$2.8M	0.22%	0.00%	+1.0%	Q1 2019
MAMastercard Inc	$2.8M	0.22%	0.00%	+3.1%	Q4 2019
ASBAssociated Banc-Corp	$2.66M	0.21%	0.06%	Not reported	Q1 2019
ABBVAbbVie Inc.	$2.63M	0.20%	0.00%	-1.5%	Q1 2019
CSCOCisco Systems, Inc.	$2.62M	0.20%	0.00%	+0.1%	Q1 2019
CATCaterpillar Inc	$2.4M	0.19%	0.00%	+0.9%	Q2 2019
HONHoneywell International Inc	$2.21M	0.17%	0.00%	-4.3%	Q2 2019
SCHWSchwab Charles Corp	$2.2M	0.17%	0.00%	-2.5%	Q4 2022
IBMInternational Business Machines Corp	$2.2M	0.17%	0.00%	-0.8%	Q1 2019
MCDMcdonalds Corp	$2.17M	0.17%	0.00%	+2.9%	Q1 2019
BXBlackstone Inc.	$2.08M	0.16%	0.00%	+0.5%	Q1 2023
NFLXNetflix Inc	$2.05M	0.16%	0.00%	+2.2%	Q1 2019
AMDAdvanced Micro Devices Inc	$1.99M	0.15%	0.00%	+5.2%	Q4 2021
VVisa Inc.	$1.95M	0.15%	0.00%	+1.4%	Q1 2020
MUMicron Technology Inc	$1.95M	0.15%	0.00%	-3.7%	Q1 2023
DISWalt Disney Co	$1.93M	0.15%	0.00%	+3.4%	Q1 2019
CVXChevron Corp	$1.87M	0.15%	0.00%	+2.1%	Q1 2019
MOAltria Group, Inc.	$1.77M	0.14%	0.00%	+88.5%	Q1 2019

Q2 2025Reported Aug 13, 2025320 positions
AAPLApple Inc.	$32.9M	2.80%	0.00%	+2.2%	Q1 2019
BRK.BBerkshire Hathaway Inc	$27.3M	2.33%	Not reported	-5.6%	Q1 2019
MSFTMicrosoft Corp	$26.5M	2.26%	0.00%	+4.3%	Q1 2019
JPMJPMorgan Chase & Co	$19M	1.62%	0.00%	+1.0%	Q1 2019
PGPROCTER & GAMBLE Co	$19M	1.62%	0.01%	-4.0%	Q1 2019
NVDANvidia Corp	$16.9M	1.43%	0.00%	+5.0%	Q3 2020
AMJBJPMorgan Chase & Co	$14.7M	1.25%	Not reported	+3.8%	Q2 2024
WECWec Energy Group, Inc.	$14.6M	1.24%	0.04%	+3.1%	Q1 2019
AMZNAmazon Com Inc	$11.6M	0.99%	0.00%	+1.7%	Q1 2019
GOOGLAlphabet Inc.	$8.9M	0.76%	0.00%	+5.8%	Q2 2019
HDHome Depot, Inc.	$7.85M	0.67%	0.00%	+3.7%	Q1 2019
SPYSPDR S&P 500 ETF Trust	$7.3M	0.62%	Not reported	+0.9%	Q2 2019
METAMeta Platforms, Inc.	$7.17M	0.61%	Not reported	+1.1%	Q1 2019
KOCoca Cola Co	$6.59M	0.56%	0.00%	+3.9%	Q1 2019
PEPPepsico Inc	$6.01M	0.51%	0.00%	+0.4%	Q1 2019
OSKOshkosh Corp	$5.6M	0.48%	0.07%	-3.1%	Q1 2019
BFCBank First Corp	$5.3M	0.45%	0.46%	-37.9%	Q3 2019
ABTAbbott Laboratories	$5.03M	0.43%	0.00%	+12.4%	Q1 2019
WMTWalmart Inc.	$4.74M	0.40%	0.00%	+1.2%	Q1 2019
ETNEaton Corp plc	$4.6M	0.39%	0.00%	+3.6%	Q1 2020
GOOGAlphabet Inc.	$4.2M	0.36%	Not reported	+0.6%	Q1 2019
ORCLOracle Corp	$3.85M	0.33%	0.00%	-2.6%	Q1 2019
XOMExxonMobil Holdings Corp	$3.85M	0.33%	0.00%	-2.7%	Q1 2019
MDYSPDR S&P Midcap 400 ETF Trust	$3.75M	0.32%	Not reported	+14.1%	Q4 2019
AVGOBroadcom Inc.	$3.75M	0.32%	0.00%	+9.5%	Q4 2022
COSTCostco Wholesale Corp	$3.4M	0.29%	0.00%	-0.9%	Q1 2020
TJXTJX Companies Inc	$3.1M	0.26%	0.00%	-1.4%	Q4 2022
BABoeing Co	$2.79M	0.24%	0.00%	+15.4%	Q1 2019
TSLATesla, Inc.	$2.68M	0.23%	0.00%	+2.2%	Q4 2019
LLYELI LILLY & Co	$2.66M	0.23%	0.00%	-8.6%	Q1 2019
WFCWells Fargo & Company	$2.65M	0.23%	0.00%	+0.5%	Q1 2019
MAMastercard Inc	$2.62M	0.22%	0.00%	-4.0%	Q4 2019
CSCOCisco Systems, Inc.	$2.55M	0.22%	0.00%	+66.4%	Q1 2019
JNJJohnson & Johnson	$2.46M	0.21%	0.00%	+11.3%	Q1 2019
ASBAssociated Banc-Corp	$2.42M	0.21%	0.06%	+2.2%	Q1 2019
HONHoneywell International Inc	$2.41M	0.20%	0.00%	+4.4%	Q2 2019
SCHWSchwab Charles Corp	$2.3M	0.20%	0.00%	+9.5%	Q4 2022
PMPhilip Morris International Inc.	$2.28M	0.19%	0.00%	+1.9%	Q1 2019
ABBVAbbVie Inc.	$2.24M	0.19%	0.00%	-1.0%	Q1 2019
MCDMcdonalds Corp	$2.16M	0.18%	0.00%	-6.4%	Q1 2019
BXBlackstone Inc.	$2.14M	0.18%	0.00%	+4.2%	Q1 2023
CATCaterpillar Inc	$2.1M	0.18%	0.00%	+25.9%	Q2 2019
NFLXNetflix Inc	$1.95M	0.17%	0.00%	+10.9%	Q1 2019
DISWalt Disney Co	$1.93M	0.16%	0.00%	-3.2%	Q1 2019
IBMInternational Business Machines Corp	$1.89M	0.16%	0.00%	-1.7%	Q1 2019
VVisa Inc.	$1.86M	0.16%	0.00%	-7.6%	Q1 2020
CVXChevron Corp	$1.79M	0.15%	0.00%	+16.8%	Q1 2019
SPMDSupermedia Inc.	$1.69M	0.14%	Not reported	-7.1%	Q1 2019
SCZNXG NextGen Infrastructure Income Fund	$1.69M	0.14%	Not reported	-1.9%	Q4 2019
DEDeere & Co	$1.63M	0.14%	0.00%	+2.9%	Q2 2019

Q1 2025Reported May 8, 2025297 positions
BRK.BBerkshire Hathaway Inc	$31.6M	3.13%	Not reported	+6.1%	Q1 2019
AAPLApple Inc.	$30.3M	3.01%	0.00%	+2.4%	Q1 2019
PGPROCTER & GAMBLE Co	$21.5M	2.13%	0.01%	+0.8%	Q1 2019
MSFTMicrosoft Corp	$18.5M	1.83%	0.00%	+3.0%	Q1 2019
JPMJPMorgan Chase & Co	$14.8M	1.47%	0.00%	-0.4%	Q1 2019
WECWec Energy Group, Inc.	$13.6M	1.35%	0.04%	+4.0%	Q1 2019
AMJBJPMorgan Chase & Co	$12.9M	1.28%	Not reported	-4.3%	Q2 2024
NVDANvidia Corp	$9.94M	0.99%	0.00%	+2.0%	Q3 2020
AMZNAmazon Com Inc	$9.63M	0.95%	0.00%	+1.1%	Q1 2019
BFCBank First Corp	$7.23M	0.72%	0.73%	+0.2%	Q3 2019
HDHome Depot, Inc.	$7.16M	0.71%	0.00%	+6.6%	Q1 2019
GOOGLAlphabet Inc.	$6.8M	0.67%	0.00%	+5.9%	Q2 2019
KOCoca Cola Co	$6.52M	0.65%	0.00%	+2.8%	Q1 2019
PEPPepsico Inc	$6.2M	0.61%	0.00%	+4.9%	Q1 2019
SPYSPDR S&P 500 ETF Trust	$6.11M	0.61%	Not reported	-7.1%	Q2 2019
METAMeta Platforms, Inc.	$5.16M	0.51%	Not reported	+4.8%	Q1 2019
ABTAbbott Laboratories	$4.38M	0.43%	0.00%	+6.5%	Q1 2019
WMTWalmart Inc.	$4.31M	0.43%	0.00%	+3.3%	Q1 2019
OSKOshkosh Corp	$3.74M	0.37%	0.07%	+4.8%	Q1 2019
XOMExxonMobil Holdings Corp	$3.6M	0.36%	0.00%	+4.5%	Q1 2019
COSTCostco Wholesale Corp	$3.47M	0.34%	0.00%	+2.2%	Q1 2020
GOOGAlphabet Inc.	$3.41M	0.34%	Not reported	+8.3%	Q1 2019
TJXTJX Companies Inc	$3.18M	0.32%	0.00%	-3.6%	Q4 2022
ETNEaton Corp plc	$3.15M	0.31%	0.00%	+7.9%	Q1 2020
UNHUnitedhealth Group Inc	$3.11M	0.31%	0.00%	-17.6%	Q1 2020
MDYSPDR S&P Midcap 400 ETF Trust	$2.84M	0.28%	Not reported	+28.3%	Q4 2019
LLYELI LILLY & Co	$2.75M	0.27%	0.00%	+16.0%	Q1 2019
MAMastercard Inc	$2.43M	0.24%	0.00%	+13.4%	Q4 2019
MCDMcdonalds Corp	$2.34M	0.23%	0.00%	-1.5%	Q1 2019
TSLATesla, Inc.	$2.19M	0.22%	0.00%	+4.6%	Q4 2019
ORCLOracle Corp	$2.16M	0.21%	0.00%	-2.0%	Q1 2019
WFCWells Fargo & Company	$2.14M	0.21%	0.00%	+2.5%	Q1 2019
PMPhilip Morris International Inc.	$2.08M	0.21%	0.00%	+1.5%	Q1 2019
HONHoneywell International Inc	$2.05M	0.20%	0.00%	-2.4%	Q2 2019
AVGOBroadcom Inc.	$2.04M	0.20%	0.00%	+18.7%	Q4 2022
ABBVAbbVie Inc.	$2.02M	0.20%	0.00%	+0.7%	Q1 2019
JNJJohnson & Johnson	$1.96M	0.19%	0.00%	+20.0%	Q1 2019
VVisa Inc.	$1.92M	0.19%	0.00%	+4.3%	Q1 2020
ASBAssociated Banc-Corp	$1.9M	0.19%	0.06%	-0.1%	Q1 2019
IBMInternational Business Machines Corp	$1.76M	0.17%	0.00%	-1.3%	Q1 2019
BABoeing Co	$1.69M	0.17%	0.00%	+8.0%	Q1 2019
SCHWSchwab Charles Corp	$1.62M	0.16%	0.00%	+3.7%	Q4 2022
SPMDSupermedia Inc.	$1.58M	0.16%	Not reported	-10.3%	Q1 2019
BXBlackstone Inc.	$1.54M	0.15%	0.00%	+0.7%	Q1 2023
PGRProgressive Corp	$1.53M	0.15%	0.00%	+14.2%	Q1 2023
DISWalt Disney Co	$1.46M	0.14%	0.00%	+11.1%	Q1 2019
SCZNXG NextGen Infrastructure Income Fund	$1.43M	0.14%	Not reported	-3.6%	Q4 2019
CRMSalesforce, Inc.	$1.43M	0.14%	0.00%	+3.1%	Q1 2020
FISVFiserv Inc	$1.41M	0.14%	0.00%	-0.3%	Q2 2020
DEDeere & Co	$1.4M	0.14%	0.00%	-0.7%	Q2 2019

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