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Sterling Financial Planning, Inc.

13F filer · CIK 0001844278
Reported Aug 11, 2026
Net buyer this quarter
13F portfolio value$368MU.S. long equity reported on 13F
Positions544 new · 0 closed
Net flow last quarter+$816KBuys minus sells
Top 10 positions weight15.9%Concentration

Holdings

13F · last 4 quarters free
Scroll for earlier quarters
CompanyValue% of portfolio% of companyPOSITION CHANGE qoq %First reported
Q2 2026Reported Aug 11, 202654 positions
IAUIshares Gold Trust$17.6M4.80%0.03%-0.7%Q4 2020
VYMDelaware Investments Minnesota Municipal Income Fund III Inc$13.1M3.57%Not reported+2.0%Q4 2020
QQQInvesco QQQ Trust, Series 1$4.98M1.36%Not reported-2.9%Q4 2020
BSVNBank7 Corp.$4.81M1.31%0.65%+5.4%Q4 2020
AAPLApple Inc.$4.67M1.27%0.00%+2.9%Q4 2020
GLDSPDR Gold Trust$3.79M1.03%0.00%-3.5%Q4 2020
VOTVan Kampen Municipal Opportunity Trust II$3.53M0.96%Not reported+1.9%Q4 2020
JNJJohnson & Johnson$2.45M0.67%0.00%-0.7%Q4 2020
SPYSPDR S&P 500 ETF Trust$1.94M0.53%Not reported+0.1%Q4 2020
XOMExxonMobil Holdings Corp$1.56M0.43%0.00%-11.8%Q4 2020
SCZNXG NextGen Infrastructure Income Fund$1.32M0.36%Not reported-3.4%Q1 2021
MSFTMicrosoft Corp$1.22M0.33%0.00%0.0%Q4 2020
BRK.BBerkshire Hathaway Inc$1.08M0.29%Not reported-5.7%Q4 2020
SIGISelective Insurance Group Inc$1.05M0.29%0.02%Not reportedQ4 2020
RTXRTX Corp$995K0.27%0.00%Not reportedQ4 2020
LLYELI LILLY & Co$932K0.25%0.00%Not reportedQ4 2020
GOOGLAlphabet Inc.$925K0.25%0.00%-2.6%Q4 2020
ORealty Income Corp$796K0.22%0.00%+0.1%Q4 2020
JPMJPMorgan Chase & Co$767K0.21%0.00%+18.0%Q4 2020
MMM3m Co$707K0.19%0.00%Not reportedQ4 2020
LRCXLam Research Corp$622K0.17%0.00%Not reportedQ3 2021
AMZNAmazon Com Inc$610K0.17%0.00%-4.6%Q4 2020
GOOGAlphabet Inc.$592K0.16%Not reported-2.9%Q4 2020
METAMeta Platforms, Inc.$581K0.16%Not reported-1.4%Q4 2020
COSTCostco Wholesale Corp$580K0.16%0.00%-3.3%Q4 2020
DEDeere & Co$521K0.14%0.00%-4.6%Q4 2020
PFSProvident Financial Services Inc$476K0.13%0.02%-7.1%Q2 2024
IBMInternational Business Machines Corp$469K0.13%0.00%Not reportedQ4 2020
NVDANvidia Corp$432K0.12%0.00%+13.4%Q4 2020
PEPPepsico Inc$430K0.12%0.00%+0.1%Q4 2020
MRKMerck & Co., Inc.$417K0.11%0.00%+7.7%Q4 2020
GEGeneral Electric Co$401K0.11%0.00%+15.9%Q3 2021
GDGeneral Dynamics Corp$399K0.11%0.00%+0.4%Q4 2020
CARRCARRIER GLOBAL Corp$369K0.10%0.00%Not reportedQ4 2023
PGPROCTER & GAMBLE Co$362K0.10%0.00%-12.1%Q4 2020
ABTAbbott Laboratories$356K0.10%0.00%-10.4%Q4 2020
ABBVAbbVie Inc.$350K0.10%0.00%+7.8%Q4 2020
CATCaterpillar Inc$348K0.09%0.00%-6.8%Q4 2020
CVXChevron Corp$321K0.09%0.00%-2.7%Q4 2020
GEVGE Vernova Inc.$311K0.08%0.00%NewQ2 2026
CSCOCisco Systems, Inc.$308K0.08%0.00%-3.0%Q4 2020
HDHome Depot, Inc.$304K0.08%0.00%+0.2%Q4 2020
TSLATesla, Inc.$289K0.08%0.00%-1.2%Q4 2020
EPDEnterprise Products Partners L.P.$280K0.08%0.00%+0.3%Q4 2020
PEGPublic Service Enterprise Group Inc$269K0.07%0.00%-0.5%Q4 2020
VZVerizon Communications Inc$268K0.07%0.00%Not reportedQ4 2020
LOWLowes Companies Inc$257K0.07%0.00%Not reportedQ4 2020
ESEversource Energy$249K0.07%0.00%Not reportedQ1 2023
MCDMcdonalds Corp$242K0.07%0.00%+0.1%Q4 2020
INTCIntel Corp$237K0.06%0.00%Not reportedQ4 2020
Q1 2026Reported May 6, 202650 positions
IAUIshares Gold Trust$20.7M6.15%0.03%-8.8%Q4 2020
VYMDelaware Investments Minnesota Municipal Income Fund III Inc$12.1M3.58%Not reported+3.0%Q4 2020
BSVNBank7 Corp.$4.6M1.36%0.62%+11.3%Q4 2020
GLDSPDR Gold Trust$4.59M1.36%0.00%-9.0%Q4 2020
QQQInvesco QQQ Trust, Series 1$4.02M1.19%Not reported-0.9%Q4 2020
AAPLApple Inc.$3.98M1.18%0.00%-1.1%Q4 2020
VOTVan Kampen Municipal Opportunity Trust II$2.91M0.86%Not reported+0.1%Q4 2020
JNJJohnson & Johnson$2.38M0.70%0.00%-5.3%Q4 2020
XOMExxonMobil Holdings Corp$2.2M0.65%0.00%-0.3%Q4 2020
SPYSPDR S&P 500 ETF Trust$1.69M0.50%Not reported-1.3%Q4 2020
SCZNXG NextGen Infrastructure Income Fund$1.3M0.38%Not reported-6.3%Q1 2021
MSFTMicrosoft Corp$1.21M0.36%0.00%-3.7%Q4 2020
BRK.BBerkshire Hathaway Inc$1.09M0.32%Not reportedNot reportedQ4 2020
RTXRTX Corp$1.01M0.30%0.00%Not reportedQ4 2020
SIGISelective Insurance Group Inc$819K0.24%0.02%-4.9%Q4 2020
ORealty Income Corp$785K0.23%0.00%+0.1%Q4 2020
GOOGLAlphabet Inc.$764K0.23%0.00%-1.9%Q4 2020
LLYELI LILLY & Co$715K0.21%0.00%Not reportedQ4 2020
COSTCostco Wholesale Corp$639K0.19%0.00%+21.9%Q4 2020
MMM3m Co$634K0.19%0.00%Not reportedQ4 2020
METAMeta Platforms, Inc.$599K0.18%Not reported+3.8%Q4 2020
JPMJPMorgan Chase & Co$584K0.17%0.00%Not reportedQ4 2020
AMZNAmazon Com Inc$559K0.17%0.00%+2.1%Q4 2020
GOOGAlphabet Inc.$495K0.15%Not reported-3.0%Q4 2020
PEPPepsico Inc$493K0.15%0.00%+0.1%Q4 2020
DEDeere & Co$486K0.14%0.00%-1.8%Q4 2020
PFSProvident Financial Services Inc$459K0.14%0.02%-13.7%Q2 2024
ABTAbbott Laboratories$449K0.13%0.00%Not reportedQ4 2020
CVXChevron Corp$412K0.12%0.00%-6.5%Q4 2020
PGPROCTER & GAMBLE Co$406K0.12%0.00%-2.2%Q4 2020
IBMInternational Business Machines Corp$404K0.12%0.00%Not reportedQ4 2020
GDGeneral Dynamics Corp$386K0.11%0.00%+0.4%Q4 2020
MRKMerck & Co., Inc.$363K0.11%0.00%Not reportedQ4 2020
NVDANvidia Corp$332K0.10%0.00%Not reportedQ4 2020
VZVerizon Communications Inc$318K0.09%0.00%Not reportedQ4 2020
LRCXLam Research Corp$307K0.09%0.00%Not reportedQ3 2021
EPDEnterprise Products Partners L.P.$287K0.09%0.00%+0.7%Q4 2020
CARRCARRIER GLOBAL Corp$283K0.08%0.00%Not reportedQ4 2023
HDHome Depot, Inc.$283K0.08%0.00%+0.4%Q4 2020
ABBVAbbVie Inc.$280K0.08%0.00%Not reportedQ4 2020
MCDMcdonalds Corp$278K0.08%0.00%-5.3%Q4 2020
LOWLowes Companies Inc$275K0.08%0.00%Not reportedQ4 2020
PEGPublic Service Enterprise Group Inc$270K0.08%0.00%Not reportedQ4 2020
GEGeneral Electric Co$263K0.08%0.00%Not reportedQ3 2021
TSLATesla, Inc.$258K0.08%0.00%-5.2%Q4 2020
CATCaterpillar Inc$249K0.07%0.00%-5.4%Q4 2020
ESEversource Energy$239K0.07%0.00%Not reportedQ1 2023
CPSTCapstone Energy Plus, Inc.$216K0.06%Not reportedNot reportedQ2 2025
CSCOCisco Systems, Inc.$210K0.06%0.00%Not reportedQ4 2020
BDJBlackRock Enhanced Equity Dividend Trust$119K0.04%Not reportedNot reportedQ4 2023
Q4 2025Reported Jan 27, 202653 positions
IAUIshares Gold Trust$20.9M6.31%0.03%-5.6%Q4 2020
VYMDelaware Investments Minnesota Municipal Income Fund III Inc$11.3M3.42%Not reported+3.0%Q4 2020
GLDSPDR Gold Trust$4.64M1.40%0.00%-5.6%Q4 2020
QQQInvesco QQQ Trust, Series 1$4.32M1.30%Not reported-2.4%Q4 2020
AAPLApple Inc.$4.31M1.30%0.00%+1.7%Q4 2020
BSVNBank7 Corp.$4.15M1.25%0.56%+3.7%Q4 2020
VOTVan Kampen Municipal Opportunity Trust II$3.15M0.95%Not reported+5.3%Q4 2020
JNJJohnson & Johnson$2.12M0.64%0.00%-0.5%Q4 2020
SPYSPDR S&P 500 ETF Trust$1.79M0.54%Not reported+4.6%Q4 2020
MSFTMicrosoft Corp$1.64M0.50%0.00%-0.4%Q4 2020
XOMExxonMobil Holdings Corp$1.57M0.47%0.00%-0.5%Q4 2020
SCZNXG NextGen Infrastructure Income Fund$1.37M0.41%Not reported-2.6%Q1 2021
BRK.BBerkshire Hathaway Inc$1.15M0.35%Not reportedNot reportedQ4 2020
RTXRTX Corp$961K0.29%0.00%Not reportedQ4 2020
SIGISelective Insurance Group Inc$955K0.29%0.02%Not reportedQ4 2020
GOOGLAlphabet Inc.$847K0.26%0.00%-1.6%Q4 2020
LLYELI LILLY & Co$835K0.25%0.00%-0.9%Q4 2020
ORealty Income Corp$722K0.22%0.00%+0.1%Q4 2020
MMM3m Co$699K0.21%0.00%0.0%Q4 2020
METAMeta Platforms, Inc.$666K0.20%Not reported-1.0%Q4 2020
JPMJPMorgan Chase & Co$640K0.19%0.00%Not reportedQ4 2020
AMZNAmazon Com Inc$606K0.18%0.00%+6.9%Q4 2020
GOOGAlphabet Inc.$559K0.17%Not reportedNot reportedQ4 2020
PFSProvident Financial Services Inc$496K0.15%0.02%-3.5%Q2 2024
IBMInternational Business Machines Corp$494K0.15%0.00%-31.0%Q4 2020
PEPPepsico Inc$455K0.14%0.00%Not reportedQ4 2020
COSTCostco Wholesale Corp$454K0.14%0.00%-9.8%Q4 2020
PGPROCTER & GAMBLE Co$412K0.12%0.00%Not reportedQ4 2020
DEDeere & Co$409K0.12%0.00%+4.9%Q4 2020
GDGeneral Dynamics Corp$377K0.11%0.00%+0.4%Q4 2020
NVDANvidia Corp$355K0.11%0.00%+3.5%Q4 2020
TSLATesla, Inc.$330K0.10%0.00%-0.7%Q4 2020
CVXChevron Corp$324K0.10%0.00%+0.1%Q4 2020
MRKMerck & Co., Inc.$317K0.10%0.00%Not reportedQ4 2020
HDHome Depot, Inc.$295K0.09%0.00%+0.2%Q4 2020
ABBVAbbVie Inc.$295K0.09%0.00%-2.5%Q4 2020
MCDMcdonalds Corp$289K0.09%0.00%-2.0%Q4 2020
GEGeneral Electric Co$285K0.09%0.00%-0.5%Q3 2021
LOWLowes Companies Inc$281K0.08%0.00%-0.9%Q4 2020
PEGPublic Service Enterprise Group Inc$267K0.08%0.00%Not reportedQ4 2020
CARRCARRIER GLOBAL Corp$266K0.08%0.00%Not reportedQ4 2023
VZVerizon Communications Inc$258K0.08%0.00%Not reportedQ4 2020
LRCXLam Research Corp$246K0.07%0.00%Not reportedQ3 2021
EPDEnterprise Products Partners L.P.$242K0.07%0.00%+0.8%Q4 2020
ESEversource Energy$232K0.07%0.00%Not reportedQ1 2023
OTISOtis Worldwide Corp$220K0.07%0.00%Not reportedQ4 2023
CPSTCapstone Energy Plus, Inc.$217K0.07%Not reportedNot reportedQ2 2025
BDXBecton Dickinson & Co$217K0.07%0.00%-17.2%Q4 2020
CATCaterpillar Inc$213K0.06%0.00%Not reportedQ4 2020
RCLRoyal Caribbean Cruises Ltd$209K0.06%0.00%Not reportedQ4 2020
Q3 2025Reported Oct 24, 202550 positions
IAUIshares Gold Trust$19.9M6.27%0.04%-2.3%Q4 2020
VYMDelaware Investments Minnesota Municipal Income Fund III Inc$10.8M3.41%Not reported+2.1%Q4 2020
GLDSPDR Gold Trust$4.41M1.39%0.00%-3.8%Q4 2020
QQQInvesco QQQ Trust, Series 1$4.33M1.36%Not reported+5.3%Q4 2020
BSVNBank7 Corp.$4.01M1.26%0.54%+7.8%Q4 2020
AAPLApple Inc.$3.97M1.25%0.00%-0.2%Q4 2020
VOTVan Kampen Municipal Opportunity Trust II$3.15M0.99%Not reported-2.7%Q4 2020
JNJJohnson & Johnson$1.91M0.60%0.00%-16.1%Q4 2020
MSFTMicrosoft Corp$1.77M0.56%0.00%-5.1%Q4 2020
SPYSPDR S&P 500 ETF Trust$1.67M0.53%Not reported-4.1%Q4 2020
XOMExxonMobil Holdings Corp$1.47M0.46%0.00%+0.2%Q4 2020
SCZNXG NextGen Infrastructure Income Fund$1.39M0.44%Not reported-6.6%Q1 2021
BRK.BBerkshire Hathaway Inc$1.15M0.36%Not reportedNot reportedQ4 2020
SIGISelective Insurance Group Inc$926K0.29%0.02%Not reportedQ4 2020
RTXRTX Corp$877K0.28%0.00%-58.6%Q4 2020
ORealty Income Corp$778K0.25%0.00%+0.1%Q4 2020
METAMeta Platforms, Inc.$748K0.24%Not reported-3.2%Q4 2020
IBMInternational Business Machines Corp$681K0.21%0.00%-2.7%Q4 2020
MMM3m Co$678K0.21%0.00%Not reportedQ4 2020
GOOGLAlphabet Inc.$669K0.21%0.00%-0.8%Q4 2020
JPMJPMorgan Chase & Co$626K0.20%0.00%-1.6%Q4 2020
LLYELI LILLY & Co$598K0.19%0.00%Not reportedQ4 2020
COSTCostco Wholesale Corp$540K0.17%0.00%-18.1%Q4 2020
AMZNAmazon Com Inc$539K0.17%0.00%+2.1%Q4 2020
PFSProvident Financial Services Inc$502K0.16%0.02%-1.9%Q2 2024
PEPPepsico Inc$445K0.14%0.00%+0.1%Q4 2020
PGPROCTER & GAMBLE Co$441K0.14%0.00%Not reportedQ4 2020
GOOGAlphabet Inc.$434K0.14%Not reported-5.3%Q4 2020
DEDeere & Co$383K0.12%0.00%-0.6%Q4 2020
GDGeneral Dynamics Corp$380K0.12%0.00%+0.5%Q4 2020
HDHome Depot, Inc.$346K0.11%0.00%+0.2%Q4 2020
NVDANvidia Corp$343K0.11%0.00%-4.7%Q4 2020
CVXChevron Corp$330K0.10%0.00%+0.1%Q4 2020
TSLATesla, Inc.$328K0.10%0.00%Not reportedQ4 2020
ABBVAbbVie Inc.$306K0.10%0.00%-2.2%Q4 2020
CARRCARRIER GLOBAL Corp$300K0.09%0.00%Not reportedQ4 2023
LOWLowes Companies Inc$295K0.09%0.00%Not reportedQ4 2020
MCDMcdonalds Corp$293K0.09%0.00%-3.6%Q4 2020
GEGeneral Electric Co$280K0.09%0.00%Not reportedQ3 2021
ORCLOracle Corp$280K0.09%0.00%-28.3%Q4 2020
VZVerizon Communications Inc$279K0.09%0.00%Not reportedQ4 2020
PEGPublic Service Enterprise Group Inc$278K0.09%0.00%Not reportedQ4 2020
MRKMerck & Co., Inc.$253K0.08%0.00%Not reportedQ4 2020
BDXBecton Dickinson & Co$252K0.08%0.00%-1.8%Q4 2020
ESEversource Energy$246K0.08%0.00%Not reportedQ1 2023
EPDEnterprise Products Partners L.P.$234K0.07%0.00%Not reportedQ4 2020
OTISOtis Worldwide Corp$230K0.07%0.00%Not reportedQ4 2023
CPSTCapstone Energy Plus, Inc.$214K0.07%Not reportedNot reportedQ2 2025
PRUPrudential Financial Inc$206K0.07%0.00%+0.1%Q4 2020
BDJBlackRock Enhanced Equity Dividend Trust$126K0.04%Not reportedNot reportedQ4 2023
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