HARLEY-DAVIDSON, INC. insider trading
HOG$24.55-0.28 (-1.13%)
“Insiders might sell their shares for any number of reasons, but they buy them for only one: they think the price will rise.”
Insider Trading vs Stock Price
Insider Trading vs Stock Price data
Showing the 1Y range: Oct 2, 2025 to Oct 2, 2026. Price (-13.0%). 0 insider transactions plotted in this window as 0 markers; nearby trades of the same kind are grouped.
| Date | Category | Person | Role | Action | Amount | Change in holding |
|---|
Open market purchase
Open market sellNet dollar flow · Buy / Sell balance
PremiumQ2 '25Q3 '25Q4 '25Q1 '26Q2 '26Q3 '26
Unlock quarterly net flowKey players
- JZJochen Zeitz0.6305%
- DJDaniel J. Nova0.0507%
- JRJonathan R. Root0.0398%
- TATroy Alstead0.0396%
- PJPaul J. Krause0.0294%
- NTNorman Thomas Linebarger0.0279%
- JKJagdish Krishnan0.027%
- MSMaryrose Sylvester0.0268%
- ASArtie Starrs0.024%
- JDJames D. Farley Jr.0.0214%
AI Activity Analysis
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Insider activity
Fromto
| Company | Insider / role | Action | ΔOwn | Avg price | Amount | ||
|---|---|---|---|---|---|---|---|
| HOG | Jonathan R. Root | Open market sell$42.7K | -3.6% | $27.46 | $42.7K | Sep 1, 2026 | Sep 2, 2026 |
| HOG | Gayle Littleton | Open market purchase$198K | Not reported | $26.38 | $198K | Aug 11, 2026 | Aug 13, 2026 |
| HOG | Artie Starrs | Open market purchase$259K | +66.7% | $25.89 | $259K | Aug 10, 2026 | Aug 11, 2026 |
| HOG | Jonathan R. Root | Open market sell$38.7K | -3.5% | $24.88 | $38.7K | Aug 3, 2026 | Aug 5, 2026 |
| HOG | Daniel J. Nova | Open market purchase$983K | +526.0% | $24.57 | $983K | Jul 31, 2026 | Aug 3, 2026 |
| HOG | Jonathan R. Root | Open market sell$38K | -3.4% | $24.44 | $38K | Jul 1, 2026 | Jul 6, 2026 |
| HOG | Jonathan R. Root | Open market sell$37.1K | -3.3% | $23.87 | $37.1K | Jun 1, 2026 | Jun 3, 2026 |
| HOG | Jonathan R. Root | Open market sell$37.6K | -3.2% | $24.21 | $37.6K | May 19, 2026 | May 21, 2026 |
| HOG | Paul J. Krause | Open market sell$40.7K | -4.9% | $26.00 | $40.7K | May 11, 2026 | May 13, 2026 |
| HOG | Charles Do | Open market sell$76.8K | -95.9% | $18.10 | $76.8K | Mar 12, 2026 | Mar 16, 2026 |
| HOG | Lori Ann Flees | Open market purchase$75.6K | +55.5% | $18.89 | $75.6K | Mar 9, 2026 | Mar 9, 2026 |
| HOG | Artie Starrs | Open market purchase$287K | Not reported | $19.10 | $287K | Mar 9, 2026 | Mar 9, 2026 |
| HOG | Rafeh Masood | Open market purchase$50K | +59.0% | $18.00 | $50K | Feb 27, 2026 | Mar 2, 2026 |
| HOG | James D. Farley Jr. | Open market sell$121K | -28.5% | $18.71 | $121K | Feb 25, 2026 | Feb 26, 2026 |
| HOG | Luke Christopher Mansfield | Open market sell$267K | -47.9% | $23.21 | $267K | Nov 20, 2025 | Nov 24, 2025 |
| HOG | Charles Do | Open market sell$106K | -95.8% | $25.51 | $106K | Nov 7, 2025 | Nov 12, 2025 |