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ServiceNow, Inc.

NOWNYSE
$134.38-3.38 (-2.45%)as of Oct 2, 2026
Legend
Insider buy
Insider sell
Congress buy
Congress sell
Hedge Funds
bought vs sold
Greener markers show more buyers; redder markers show more sellers.
Company share activityNet buybacksNo changeNet dilution
Marker size reflects transaction size.
  • Insider buy
  • Insider sell
  • Congress buy
  • Congress sell
  • Hedge Funds bought vs sold
Share activityNet buybacksNo changeNet dilution

Marker size reflects transaction size. Greener fund markers mean more buyers.

  • Insider Buy
  • Insider Sell
  • Congress Buy
  • Congress Sell
  • Hedge funds bought vs sold
  • BuybackNo changeNet dilution

ServiceNow, Inc. price and activity chart data

Showing the 1Y range: Oct 2, 2025 to Oct 2, 2026. Price (-26.2%). 0 insider or congressional trades plotted in this window as 0 markers; nearby trades of the same kind are grouped.

Transactions plotted on the price chart
DateCategoryPersonRoleActionAmountChange in holding

Largest institutional holders

13F · Q2 2026
Fund% of company heldValue% of portfolioQuarterly activity
BlackRock, Inc.9.29%$9.54B0.14%Not reported
Vanguard Capital Management LLC6.51%$6.69B0.14%Not reported
State Street Corp4.74%$4.87B0.14%Not reported
Morgan Stanley2.58%$2.64B0.14%Not reported
Vanguard Portfolio Management LLC2.44%$2.5B0.11%Not reported
Geode Capital Management, LLC2.35%$2.41B0.13%Not reported
UBS AM, a distinct business unit of UBS ASSET MANAGEMENT AMERICAS LLC1.61%$1.65B0.30%Not reported
JPMorgan Chase & Co1.35%$1.39B0.08%Not reported
Norges Bank1.20%$1.24B0.12%Not reported
FMR LLC1.10%$1.13B0.05%Not reported
Northern Trust Corp1.06%$1.09B0.13%Not reported
Goldman Sachs Group Inc1.06%$1.09B0.09%Not reported
Amundi1.02%$1.04B0.25%Not reported
Charles Schwab Investment Management Inc0.78%$802M0.11%Not reported
Fisher Asset Management, LLC0.78%$796M0.24%Reduce 0.18%
Pictet Asset Management Holding SA0.69%$713M0.68%Add 18.14%
Bank of New York Mellon Corp0.69%$713M0.12%Not reported
Victory Capital Management Inc0.69%$711M0.40%Not reported
Ameriprise Financial Inc0.67%$697M0.14%Not reported
Barclays PLC0.67%$685M0.13%Not reported
Legal & General Group Plc0.63%$642M0.13%Not reported
Bank of America Corp0.61%$627M0.04%Not reported
Swedbank AB0.59%$602M0.52%Add 98.65%
Deutsche Bank Ag\0.58%$595M0.17%Not reported
Vanguard Fiduciary Trust Co0.57%$588M0.13%Not reported
SG Americas Securities, LLC0.56%$570M0.32%Not reported
Royal Bank of Canada0.55%$561M0.08%Not reported
Polen Capital Management LLC0.52%$533M4.59%Reduce 26.13%
UBS Group AG0.51%$528M0.07%Not reported
Invesco Ltd.0.51%$521M0.04%Not reported
Arrowstreet Capital, Limited Partnership0.50%$514M0.23%Not reported
Wells Fargo & Company0.48%$497M0.08%Not reported
AQR Capital Management LLC0.47%$474M0.17%Not reported
Bank of Montreal0.46%$475M0.16%Not reported
Nordea Investment Management AB0.46%$463M0.38%Add 18.42%
Susquehanna International Group, LLP0.46%$468M0.04%Not reported
Citadel Advisors LLC0.42%$427M0.05%Not reported
BNP PARIBAS ASSET MANAGEMENT Holding S.A.0.41%$423M0.42%Reduce 2.18%
Employees Provident Fund Board0.40%$414M2.38%Add 54.19%
Nuveen, LLC0.39%$402M0.10%Not reported
Marex Group Ltd0.37%$376M1.60%Not reported
Cantor Fitzgerald, L. P.0.35%$361M1.95%Not reported
Assenagon Asset Management S.A.0.35%$360M0.22%Not reported
BNP Paribas Financial Markets0.34%$348M0.12%Not reported
American Century Companies Inc0.33%$342M0.15%Not reported
Clearbridge Investments, LLC0.31%$314M0.26%Not reported
Swiss National Bank0.29%$293M0.15%Not reported
Mitsubishi UFJ Asset Management Co., Ltd.0.28%$292M0.16%Add 9.80%
Millennium Management LLC0.27%$280M0.10%Not reported
National Pension Service0.26%$269M0.17%Add 5.77%
50 of 2,137 holders

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